FYODOR GOLAN, Teatum Jones and Marques Almeida are the latest recipients of the Centre for Fashion Enterprise's New Fashion Ventures programme. Each label will be given dedicated business development support, cash subsidiaries for PR and marketing and free studio space for the next two years, spanning four catwalk seasons.
"Business is tough right now for new labels, but I can sense the entrepreneurial spirit that will sustain the business visions of these talented designers," said CFE director Wendy Malem. "Their connection with global markets is already plain to see."
Malem believes that the scheme is perhaps the "biggest not-for-profit supporter of emerging fashion designer businesses in London". Since launching in 2003, the organisation has invested more than £4 million in over 200 emerging designers. Labels to have benefited from the programme in the past include Erdem, Peter Pilotto and Mary Katrantzou. Designers are chosen based on their "entrepreneurial spirit, desire to succeed as a business, talent and a distinctive design DNA" as well as an ability to work in partnership with the CFE.