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Known for her contrasting use of soft and feminine fabrics, abstract print and structural, textured shapes, Hardinge's debut high street collection will follow the dreamy aesthetic of her mainline - featuring both clothing and accessories. River Island first approached Hardinge about the partnership a year ago, a prospect that Hardinge says she was "immediately excited about".
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"When I started my business I made a plan to one day collaborate with a high street retailer and I am so happy to see that happen," she told us. "I absolutely love what River Island are producing at the moment - there is a definite buzz around the brand and they are really bringing something fresh and new to the high street."
The collection will launch with a short film - directed by Alex Turvey and starring Ben Grimes - as part of the Fash/On Film series during London Fashion Week, an aspect of the partnership that Hardinge is particularly pleased with ("it allows the mood of a collection to come to life"). And speaking of mood, expect plenty of beautiful and dark drama from the clothing - with Hardinge drawing from Swiss surrealist painter and sculptor H.R. Giger for creative inspiration.
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"I find that his paintings and sets create such beautiful depth and movement and I wanted to capture these elements and echo them in the print," she said. "I have a fascination with sculpture and love to transfer this 3D way of working into clothing - the main showpiece which is shown in the film was sculpted to flatter and mould around the female silhouette."
Hardinge made her London Fashion Week debut for spring/summer 2010, with her designs having been worn by some of the biggest names in fashion and music - including Beyoncé, Lady Gaga and Florence Welch.
"It is such an amazing feeling to see an artist that you respect so much wearing your designs. It definitely feels like a reward after working so hard on each collection," she said. "It was especially nice that Beyoncé bought a pair of leggings from one of our stockists and I had no idea until I saw the pictures!"
The 14-piece Georgia Hardinge for River Island collection will land in stores from March. The showpiece dress featured in the Fash/On Film video will be auctioned for charity.
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